About Us

Gerry Rose – Biography

Inspirational coach and strategic adviser to a growing number of talented people who are now achieving Chief Executive and Functional Leadership roles in global brands and blue-chip companies.

As an International Management Consultant, Gerry is renowned for his ability for fast-study and identifying and naming performance inhibitors in ways that enable them to be considered and addressed. Capable of strategic and people insight, he brings calm and focused maturity to leadership teams endeavouring to accelerate business performance. He is a graduate in Mathematics & Economics and was awarded his MBA by the University of Edinburgh.

Finally, Gerry believes in the power of great story telling, both factual and fictional, and his latest novel ‘Rinsed’ has just been published.

He founded Whiteroom Consulting in 2006.


Charles Sherno – Biography

Charles is one of the leading figures in the development of business coaching. In the early 1980’s, he pioneered the use of video feedback in improving the performance of people in sport and the performing arts. One of his clients was golfer Sir Nick Faldo. The combination of video and Tim Galwey’s Inner Game approach to coaching proved very powerful and he began exploring the use of these tools to help improve the performance of individuals and teams in business.

In 1989, Charles joined The Alexander Corporation as a Director and spent the next 12 years helping develop what was perhaps the most prestigious client base in Executive Coaching. His belief in the transformational value of self-discovery, deep listening and the power of presence has touched and influenced the lives of many.

In 2002, Charles returned to independent consulting and since 2006, he has been a key strategic contributor to the development of Whiteroom. Now based in San Francisco, Charles spends his time between the USA and London studying disciplines and techniques that can significantly enhance individual, team and organizational performance.